The 7Cs.

A diamond means something different today.
Consumers consider more than just the 4Cs. They’re looking for value, sustainable, ethical production, and unique individual design (rather than something mass-produced). And THE 7CsTM positions DREAMLAB as a place to find them all.
Sure, CUT, COLOR, CLARITY & CARAT WEIGHT are still the standard characteristics by which we determine a diamond’s quality and value. But with the additional considerations of COST, CONSCIENCE and CRAFTSMANSHIP, DREAMLAB is setting a NEW standard when looking for a diamond that’s a true extension of you… and Symbolic of So Much More.TM
Clarity:
Clarity grades assess the number, size, and position of inclusions and blemishes. DREAMLAB aims to only provide IF (internally flawless) to VS2 (very slightly included) stones.
Color:
The less color, the higher the grade. Graded from D (colorless) to Z (showing a yellow hue), DREAMLAB aims to only provide a selection of colorless to near colorless diamonds.
Cut:
The measure of how a diamond’s facets interact with light.
Carat Weight:
Rarity makes larger diamonds of the same quality worth more per carat.
Conscience:
The ethical and eco-considerations surrounding production/sourcing.
Cost:
Lab-grown diamonds’ inherent value.
Craftsmanship:
The level of detail and handcraftsmanship.